Blow-dry bar and salon aims to give women confidence
By Debra Sigel
Are you ready to add a little pep to your step?
There is a new salon in The Carmel Arts and Design District., but it’s not your average hair salon. This is central Indiana’s first independent blow-dry bar.
“I wanted to offer busy, everyday women an opportunity to take some ‘me time,’” said Do-tique owner Gianna Scappucci. “Do-tique’s affordable prices and flexible hours give women the opportunity to pamper themselves within their own schedule, and without breaking the bank.”
Do-tique also offers practical beauty treatments that focus on styling instead of cutting or coloring hair, she said.
For $35, customers can experience a blowout in a variety of styles, ranging from “the Lauren” and “the Nikki” to “the Jesika” and “the Sarah.” The blowouts are all named after Scappucci’s friends.
Do-tique also aims to cater to both men and women, offering fun up-dos, creative styling, exfoliation and conditioning treatments.
To enhance the pampering experience, Do-tique also serves complimentary cocktails while inviting women to relax, chat and come out feeling like a new and sophisticated person, Scappucci said.
The store offers regular specials throughout the week, but on the third Saturday every month, even little girls’ dolls can get a ’do as well.
“To me, confidence is beauty. Starting my own business has always been a dream of mine, and it’s wonderful to see it become a reality,” Scappucci said.
Do-tique is Scappucci’s first entrepreneurial endeavor. The former Miss Indiana State Fair has always been fascinated with style and fashion.
Growing up as a burn survivor and dealing with an autoimmune disorder at a young age, Scappucci dealt with the effects of disfiguring scars both physically and emotionally. She became passionate about empowering other women to conquer their insecurities.
“I’ve been empowered by the role models in my life – my mother, grandmother, close friends and family, and I hope to pass that confidence along as they walk out the door” Scappucci said. “It can be hard to take time for yourself. Life gets in the way. I wanted to give people the opportunity to pamper themselves.”
Do-tique is in Sophia Square on West Main Street in downtown Carmel. For more information call 569-6000 or visit www.do-tique.com.