Peace Water Winery, which opened in the Carmel Arts & Design District last fall, is already planning an expansion. The Main Street business is beginning construction on an outdoor space in the back of the business and is raising money online to support the build.
“We are excited to share this groovy new space with all of you and cannot wait until we are able to enjoy great wine and the great outdoors together,” owner Scott Burton said. “This patio is going to be the coolest outdoor space in all of Carmel.”
Burton said the back parking lot area was is need of some improvement as the concrete is crumbling and rocks and gravel are kicked up as people walk by. He said this space will provide a nice space to relax and host events/fundraisers or showcase live music. Burton also emphasized the charitable mission of his business, since 50 percent of his net profits are always donated to charities.
The space will feature fire pits in the cold months, speakers for music, an Arcadia louvered roof and covered walkway.
As of press time, he has raised more than $2,000 on indiegogo.com to fund the build, but construction is already underway. Unlike some other online fundraisers, Peace Water Winery is making sure to give its funders value for each donation, such as free private parties, T-shirts, bumper stickers, theater tickets and a winemaker tasting. In essence, funders are pre-paying for their party on the patio space before it’s even built.
Burton plans to follow all procedures and permits, but will save money by doing most of the construction work with his family.
“After all, what good are eight kids if you can’t use them for cheap labor?” he said, jokingly.